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const loader = document.querySelector('.loader');
const loaderWrap = document.querySelector('.loader-wrap');
const loaderTextGroup = document.querySelector('.lodar-text-3');
const loaderTexts = document.querySelectorAll('.loader-text');
if (!loader || !loaderWrap || !loaderTexts.length || !loaderTextGroup) return;
// Initial state: hide loader content immediately
gsap.set(loader, { position: 'fixed', top: 0, left: 0, width: '100%', height: '100%', zIndex: 9999 });
gsap.set(loaderTextGroup, { autoAlpha: 0 });
const tl = gsap.timeline({ delay: 0.2 });
// Fade in whole text group
tl.to(loaderTextGroup, { autoAlpha: 1, duration: 0.2 });
loaderTexts.forEach((el, index) => {
const split = new SplitText(el, { type: 'chars' });
gsap.set(el, { autoAlpha: 0, position: 'absolute', top: 0, left: 0 });
tl.set(el, { autoAlpha: 1, zIndex: 1 });
tl.fromTo(split.chars,
{ y: 60, opacity: 0 },
{
y: 0,
opacity: 1,
duration: 0.4,
ease: 'power3.out',
stagger: 0.03
}
);
tl.to(split.chars, {
y: -40,
opacity: 0,
duration: 0.2,
ease: 'power2.in',
stagger: 0.02,
delay: 0.5,
onComplete: () => split.revert()
});
tl.set(el, { autoAlpha: 0, zIndex: 0 });
});
// Animate loader off screen
tl.to(loader, {
y: '-100vh',
duration: 0.6,
ease: 'power4.inOut'
});
// Hide after animation
tl.set(loader, { display: 'none' });
});
Does Your
Brand Reflect
Your Business?
This agency will make your B2B shine
'We sell complex things to tough crowds. Marketing, brand, automation and more.
Hustá
-
Brandbuilding, rebranding
Hustá is our beloved partner in media disruption and we helped to make it even more Hustá. Need media coverage? Ask for Honza.
We co-founded this company to see if what we preach actually works. Wearetreed is a brand that makes exceptional merch for exceptional companies.
Integrity
-
Webdesign and copywriting
We built Integrity into a trusted enterprise level cybersecurity partner and make a clear B2B website. Results secured.
Does Your
Brand Reflect
Your Business?
This agency will make your B2B shine
We sell complex topics to tough crowds. Brandbuilding, websites, AI and more.
Hustá
-
Brandbuilding, rebranding
Hustá is our beloved partner in media disruption and we helped to make it even more Hustá. Need media coverage? Ask for Honza.
.avif)
We co-founded this company to see if what we preach actually works. Wearetreed is a brand that makes exceptional merch for exceptional companies.
Integrity
-
Webdesign and copywriting
We built Integrity into a trusted enterprise level cybersecurity partner and make a clear B2B website. Results secured.
Hustá
-
Brandbuilding, rebranding
Hustá is our beloved partner in media disruption and we helped to make it even more Hustá. Need media coverage? Ask for Honza.
We co-founded this company to see if what we preach actually works. Wearetreed is a brand that makes exceptional merch for exceptional companies.
Integrity
-
Webdesign and copywriting
We built Integrity into a trusted enterprise level cybersecurity partner and make a clear B2B website. Results secured.
About
Persuara is a Prague-based marketing agency founded in 2024 that helps B2B businesses with complex products, services, and long sales cycles to win over C-level audiences. It was built on the founder's decade-long experience in communication, branding, creative strategy, and marketing, and on three main principles:
#1 Perceiving - the act of identifying and understanding trends and your audience even when data is limited.
#2 Persuading - the art of marketing people and products with clarity and authenticity without being too salesy.
#3 Persisting - building systems and brands that can deliver results for more than one campaign.
